Source: Deseret News — Imagine Learning Sold, Will Remain in Provo (2014)

source confidence: Medium status: Useful updated 2026-08-11

Type
source
Status
Useful
Confidence
Medium
Source Type
news
URL
https://www.deseret.com/2014/4/22/20539939/education-technology-company-imagine-learning-sold-will-remain-in-provo/
Publisher
Deseret News
Raw
raw/deseret-news-imagine-learning-weld-north-2014/2026-08-11-3ed0007fcc03.txt
Retrieved
2026-08-12
Updated
2026-08-11

Summary

April 2014 Deseret News report on Weld North Holdings' acquisition of Imagine Learning, describing the company's Provo base and language-and-literacy focus at that time.

Useful Claims

  • In April 2014, Imagine Learning was described as a Provo-based language and literacy company acquired by Weld North Holdings; company officials said it would remain in Provo with no immediate management changes.
  • Company officials told the paper the software was used in 6,500 schools nationwide and served English language learners, struggling readers, and early childhood students.
  • Founder Susan Preator told the reporter revenue grew from about $500,000 in 2004 to nearly $50 million in the year before the article was published; the capture quotes "last year" without naming that calendar year.

Verbatim

"Imagine Learning, a Provo-based language and literacy company, has been acquired by Weld North Holdings, company officials said." — Lead paragraph

"The company will remain in Provo, and there will be no immediate management changes, said Weld North CEO Jonathan Grayer." — Body

"Used in 6,500 schools nationwide, as well as in nearly a dozen countries, the company serves English language learners, struggling readers and early childhood students." — Body (attributed to company officials)

"The company grew from about $500,000 in revenue in 2004 to estimated revenues of nearly $50 million last year, Preator said." — Body

Reliability Notes

Secondary news reporting. School counts and revenue figures are attributed to company officials in the article, not to an independent registry or federal adoption record.

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