# Source: Deseret News — Imagine Learning Sold, Will Remain in Provo (2014)

**Type:** source
**Status:** Useful
**Confidence:** Medium
**Source Type:** news
**URL:** https://www.deseret.com/2014/4/22/20539939/education-technology-company-imagine-learning-sold-will-remain-in-provo/
**Publisher:** Deseret News
**Raw:** raw/deseret-news-imagine-learning-weld-north-2014/2026-08-11-3ed0007fcc03.txt
**Retrieved:** 2026-08-12
**Updated:** 2026-08-11

## Summary

April 2014 Deseret News report on Weld North Holdings' acquisition of Imagine Learning, describing the company's Provo base and language-and-literacy focus at that time.

## Useful Claims

- In April 2014, Imagine Learning was described as a Provo-based language and literacy company acquired by Weld North Holdings; company officials said it would remain in Provo with no immediate management changes.
- Company officials told the paper the software was used in 6,500 schools nationwide and served English language learners, struggling readers, and early childhood students.
- Founder Susan Preator told the reporter revenue grew from about $500,000 in 2004 to nearly $50 million in the year before the article was published; the capture quotes "last year" without naming that calendar year.

## Verbatim

> "Imagine Learning, a Provo-based language and literacy company, has been acquired by Weld North Holdings, company officials said."
> — Lead paragraph

> "The company will remain in Provo, and there will be no immediate management changes, said Weld North CEO Jonathan Grayer."
> — Body

> "Used in 6,500 schools nationwide, as well as in nearly a dozen countries, the company serves English language learners, struggling readers and early childhood students."
> — Body (attributed to company officials)

> "The company grew from about $500,000 in revenue in 2004 to estimated revenues of nearly $50 million last year, Preator said."
> — Body

## Reliability Notes

Secondary news reporting. School counts and revenue figures are attributed to company officials in the article, not to an independent registry or federal adoption record.

## Related Pages

- [Imagine Learning](imagine-learning.md)