# Source: Crumbl Franchising Official Page

**Type:** source
**Status:** Useful
**Confidence:** Medium
**Source Type:** official-page
**URL:** https://crumbl.com/franchising
**Archive:** https://web.archive.org/web/20260811220000/https://crumbl.com/franchising
**Archived:** 2026-08-11
**Publisher:** Crumbl Franchising, LLC
**Raw:** raw/crumbl-franchising-official-page/2026-08-11-df37c57c8621.txt
**Retrieved:** 2026-08-11
**Updated:** 2026-08-11
**Relates:** cites [Crumbl](crumbl.md) · https://greatutah.work/pages/crumbl.md · https://crumbl.com/franchising

## Summary

Crumbl's franchising page describes the company's franchise model, founding story, weekly rotating
menu, and tech-driven operations. Captured 2026-08-11 via manual fetch after the project's capture
script received a bot block on `crumbl.com`.

## Useful Claims

- Crumbl says cousins **Jason McGowan** and **Sawyer Hemsley** founded the company in **Logan, Utah**,
  with **EST. 2017** on the page.
- The franchising page advertises a **weekly rotating menu**, an open-concept kitchen, delivery,
  catering, and an app-driven ordering experience.
- Crumbl describes itself as a **franchise** system; any offer is made only through a **Franchise
  Disclosure Document** from **Crumbl Franchising, LLC** (stated on the page footer).
- The page lists a **$200,000 minimum liquidity** requirement for franchise applicants.
- Counter widgets labeled "Locations worldwide" and "Employees at HQ" rendered as **0** in the plain
  text capture — not quotable store or headcount figures.

## Verbatim

> "With a weekly rotating menu, an open-concept kitchen, and the iconic Pink Box, Crumbl is revolutionizing the gourmet dessert experience."
> — Franchising page, heading

> "EST. 2017 Crumbl was founded by cousins Jason McGowan and Sawyer Hemsley in Logan, Utah."
> — About Us section

> "Even though Crumbl is now a booming franchise with an expanding global footprint, our mission is stronger than ever."
> — About Us section

> "Minimum liquidity of $200,000 required"
> — How It Works section

> "Any offer of a Crumbl franchise is only made by means of our Franchise Disclosure Document from Crumbl Franchising, LLC."
> — Footer legal notice

## Reliability Notes

Self-reported tier. The founding story and menu model are the page's strength; any scale metric on
this capture is unreliable because the "Crumbl Today" counters did not populate in extracted text.
For franchisor legal name and business address cite
[Source: Wisconsin DFI — Crumbl Franchise Registration](wisconsin-dfi-crumbl-franchise-registration.md).

## Related Pages

- [Crumbl](crumbl.md)
- [Source: Wisconsin DFI — Crumbl Franchise Registration](wisconsin-dfi-crumbl-franchise-registration.md)